Director, Web Strategy

United StatesOhioColumbus

United StatesMassachusettsBoston

United StatesIllinoisChicago

United StatesGeorgiaAtlanta

United StatesTexasDallas

United StatesFloridaOrlando

United States New York

The Director, Web Strategy is a leadership role responsible for the oversight, optimization, development, continued expansion of web traffic and lead generation activities of Veeam web properties. The Director, Web Strategy plans, organizes and leads the web department/team to meet Veeam standards and strategic goals and ensure consistency with Veeam’s web mission statement. This role is responsible for the development and execution of web marketing strategy to successfully increase traffic and revenue. This role requires in-depth technical knowledge and a diverse web marketing skillset with track record of success, and thought leadership in SEO, content marketing and lead generation. Responsible for budget expenditures and staff oversight and development of the Web Marketing team.

Language Required

  • English

Responsibilities

  • Set and execute web marketing strategy across all Veeam web properties, grow traffic and increase revenue
  • Drive day-to-day execution of marketing programs and utilize resources and tools to improve site KPIs
  • Drive web content strategy, implementation and ongoing optimization
  • Research, build, launch and nurture new lead-generation websites
  • Stay current and utilize knowledge of web technologies, techniques and best practices to help position Veeam's websites
  • Manage team responsible for website development process for all Veeam websites, developing a vision and strategy for fully responsive, global online properties to drive conversion
  • Develop a productive and quality-conscious team through motivation, training and education to ensure high levels of competency and performance
  • Prepare and control operating budgets and department resources
  • Act as a consultant for initiatives related to Web development and implementation (i.e., IT)
  • Act as liaison between team and senior management
  • Other duties, as assigned

Qualifications

  • Demonstrated knowledge and understanding of direct response/interactive marketing, SEO, and content strategy
  • Critical thinking , decision-making, and problem-solving skills
  • Genuine interest for technology and design, and industry trends
  • Excellent written and verbal communication skills with ability to successfully interact with all levels of management
  • Supervisory management skills and the ability to oversee delegated tasks and develop and train team
  • Proven ability to effectively develop and implement processes and procedures as needed
  • Ability to develop strong relationships throughout the organization and collaborate with senior leadership team
  • Experience building and managing budgets and business plans

Additional skills

Education: Bachelor’s degree required; Masters degree preferred

Experience: 5-7 years’ experience with web marketing, SEO, agency experience

We offer

  • Modern, energetic, global working environment
  • Opportunities for professional growth and promotion
  • Work in a stable, dynamic company
  • Competitive salary, depending on skills and experience
  • Comprehensive healthcare

Veeam Software is an equal opportunity employer and does not discriminate or allow discrimination on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. Veeam promotes affirmative action for minorities, women, disabled persons and veterans. Veeam also maintains a drug-free workplace.

Sharmin
«Veeam for me is the perfect fit: The pace, culture and aspirations are aligned with my values and ambitions.»
Sharmin
Senior Manager, Corporate Communications, Asia Pacific & Japan
«Veeam for me is the perfect fit: The pace, culture and aspirations are aligned with my values and ambitions.»

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